Romano Consulting Group - Retail Consultants

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Romano Consulting Group
Retail Consultants

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Testimonials



“David Romano's crew worked with us through the most unsure and dangerous time in our company's history. They were able to help us clarify problems, needed changes (in facilities, staff, and operations) and most importantly, the elements needed in bankruptcy court.

It is no understatement to say that we would not be in business today without their direction, guidance, and ability to change their game plan based on discovered needs.

We have seen the benefit of his company as they used many resources with different strengths to best fit with our particular situation.

I truly invite anyone to call me to ask about what they have done for us!”

- Lee Horwitz, A&M Flooring America and Big Bob's Carpet





“Our challenge was not knowing how to take our business to the next level. The Romano Group identified areas that needed improvement, told us what we needed to do, and gave us the tools to accomplish our goals and mission. One of the best investments I have made in the 28 years I have been in the flooring business.”

- Pendergrass, Direct Carpet One Floor & Home





“I began working with Romano Consulting Group a little over a year ago in preparation for our move to a new retail location. Having worked exclusively in new construction and insurance restoration, the task of implementing strategies, compensation plans and the management of both for retail sales appeared daunting.

After one consultation with David and his staff; with more to follow, I quickly realized that I had all the resources available to make the transition. Romano Consulting not only helped in establishing benchmarks for merchandising, labor, and the hiring of new staff, but most importantly, the implementation of each.

I will continue to use their services as we move into our new location and believe that the services we received put us six to eight months ahead of where we would have been, had we worked on our own.”

- Todd Worlock, Floormax Flooring America





“Our company is well established and while we always believed we did things pretty well, the current economic environment presented us with some new challenges. I heard David speak at an education day event and it became clear to me we needed to make some changes. Romano Consulting had the knowledge and tools to help us make those changes. We hired David to take us through a thorough Business Assessment process which enabled us to clearly identify our weaknesses as well as the opportunities we had for growth and improved profitability. David then helped us customize and integrate the specific processes and tools that would ensure our forward progress and help drive profits to our bottom line. David’s systems and tools are both efficient and effective. The best part…..the results are all measureable. David brings his systems and tools to the table with a high degree of enthusiasm and passion. He really cares about bringing value to his clients and it shows in everything he does.”

- Debbie Monetti, Mount Vernon Carpet One Floor & Home





“Before we began working with Romano Consulting Group there were many things we needed. To begin with, we were in need of timely and accurate financial reports. We also needed to establish a clear path for the year both in budget and sales goals, to create an equitable compensation program for sales associates, to create a sales system to improve our gross margin, increase sales, and an improved UPS system. We also struggled with warehouse/inventory issues including monthly cycle counting.

Romano Consulting Group provided us with software, sales and administrative programs and in-house training. They established a budget and dashboards for advertising, insurance program, etc. In addition, with their oversight, we established yearly sales goals, programs to achieve those sales goals, and a fair commission structure with bonuses for our sales staff. The service we value the most is the one on one contact giving us advice that is specific to our needs and not a cookie cutter, one size fits all approach.

Today, after working with Romano Consulting Group, our sales staff is motivated by bonuses and commission structures in order to improve their sales. Our gross margins have reached our desired target. We have implemented programs that reach out to new and existing customers in new ways. We have improved sales techniques including bundled pricing which makes the actual sale to customers easier. We can make financial adjustments as needed and not just in hindsight.

Thanks to Romano Consulting Group services we have increased our profitability and become more in control of where we are going and how effectively we are getting there. It has been an invaluable resource to our company.”

- Lynn Biviano, Biviano Carpet One Floor and Home





“Romano Consulting Group has been instrumental in helping My Flooring America increase our bottom line profit in 2009. The ideas, tools and help with implementation they provided allowed us to make some needed changes with confidence. The matter of fact approach and ability to demonstrate the benefits to myself and my management team energized us as we put new systems in place. Working with Romano Consulting Group has definitely been a beneficial and profitable experience.”

- Scott Steel, My Flooring America





“The Romano Consulting Group was first introduced to us at a Flooring America Convention. The knowledge and expertise presented, particularly in the flooring industry, was quite impressive. My company was eager to tackle tough issues and make necessary changes to survive the economic environment, and thus began our business relationship.

Mr. Romano has visited our location on several occasions exploring every aspect of the business. Previously our sales personnel were spending too much time measuring jobs and having difficulty ‘closing sales’. With his recommendations we’ve reallocated resources; someone is now assigned specifically to measuring while the sales staff is on the floor assisting customers. Every individual in our firm has become more accountable for day to day operations and aware of their specific responsibilities. Management has become proficient in understanding the accounting figures presented at month-end.

Change is not easy. It has been a struggle. Mr. Romano and his staff are available at all times and consistently offer new ideas and recommendations based on our individual needs.”

- Gwen M. Tennyson, Griffin Flooring America





“We had David come out and speak with our Neighborhood Network about a number of difficult issues our stores were facing. He gave us good, sound advice, and always had an answer to every question. He was very willing to share with us the methods he uses to run his flooring store. That is what is so good about working with him. He has proven his ideas and processes by implementing them in his own store. Another area that David has helped us with is in setting a budget. We were able to project our sales and expense numbers for the next year using real data. This proved to be very useful in setting goals for our sales people. The best part of our relationship with David is that I can pick up the phone and call him. I know I will get no-nonsense, practical advice.”

- Maxine Schneider, Schneider's Flooring America





“I first met David in the spring of 2003 when he visited our store. I was immediately impressed with his willingness to work with me. Since the beginning, he had an immediate impact on our company financially.

He created some tools to help guide us. One such tool, his P & L and budget spread sheet in excel format, helps my wife and I in making good sound business decisions. It allows us to set financial goals and budgets.

He taught me about processes and how they can positively affect the outcome of your company goals. Although I am far from implementing everything that I have learned from David, his ideas have become my compass for future growth and success. As a company, we grew by 28% in sales volume in 2007. I assure you that could never have been attained without the implementation of those processes that I learned from David.

In closing, I would highly recommend David and his staff to anyone willing to improve their business for the better. David makes it easier for you to manage your business which in turn allows you more opportunity to spend your time with your family and friends and that’s my goal.”

- Henry T. Scott , Carpet One by Henry





“Thank you for asking us for a testimonial. As I’m sure you know, we had many spirited discussions over the years regarding the health and direction of our business and the people who make up our wonderful staff. Although we didn’t always agree, we always respected each other and never lost site of what the goal was. We needed you at the time we started this journey….and for that, both Rich and I thank you

Some of our biggest struggles were how to propel ourselves to the next level. We were successful with our business at the volume it was doing…and being a member of Carpet One was helpful…but we wanted to set the bar higher.

Romano Consulting Group helped by reviewing what we were, who we were, who we wanted to become…and then made an action plan just for us. As we moved forward, we implemented a recoverable draw commission program, created a sales manager position (one who did not sell…but coached or managed our sales staff), set up a monitoring of store foot traffic thru daily traffic logs, formal yearly budget meetings and monthly reviews, salesperson performance standards, monthly performance goals for our sales staff, top 10 best sellers in all categories throughout our store, & monthly reviews of all dashboards and data.

Because of the changes we have made, we know exactly where we are at any given time during a month. Most of the data input that is required takes a few minutes each day and a few hours at the end of a month. Fortunately, we now have over 4 years of numbers to use as our own benchmarks and sales history.

The first year was the toughest & you (or your team) were in our store many hours each month. Your company became a part of our team. It wasn’t easy. But absolutely every penny we invested was returned to us in bottom line profits within 18 months. We now reap the benefits of this investment we made in the health of our company each and every year. We have a solid direction for the future. If we see a blip on the screen (like we have these past 16 months), we can act…react…and make corrections in days. This process alone use to take months and countless hours of stress because our numbers were never truly accurate. Today, those numbers are as close as they can be to exact.

As it was explained to me at the very beginning of our engagement…it was like driving a car…except our company was attempting to drive forward by looking in the rear-view mirror. Once we removed the blinders from the front window, we could see clearly and had a road map to our future. Sure, it was like taking a drink of water out of a fire hydrant, but once our thirst was quenched we didn’t get quite as wet.

We would be happy to speak with anyone regarding our experience with your company. Please do not hesitate to have them call either of us.”

- Jeff Norman, Newport Carpet, Inc






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